Lucena launches locally made electric jeepneys, leading in sustainable transportation

By Jay S. Lim Environmental advocate Jay Lim of Tanggol Kalikasan takes a spin in Lucena City’s newest addition to its public transportation...

By Jay S. Lim

Environmental advocate Jay Lim of Tanggol Kalikasan takes a spin in Lucena City’s newest addition to its public transportation fleet: a locally-made electric jeepney. (Jay S. Lim)

LUCENA CITY, Quezon - A wave of change is sweeping through Lucena as Francisco Motors Corporation unveiled its groundbreaking, locally-manufactured electric jeepneys (E-Jeeps), positioning the city as a national leader in sustainable transportation.

The launch marks a significant departure from traditional, fume-emitting jeepneys, ushering in a cleaner, quieter, and more modern era of public commuting. This initiative aligns seamlessly with the government’s Public Utility Vehicle Modernization Program (PUVMP), signaling a critical step towards a greener Philippines.



“This is a proud moment for Lucena and the entire nation,” declared City Planning and Development Officer Juliet Borlon-Aparicio. “We’re not just upgrading our transportation; we’re investing in a healthier, more sustainable future for generations to come.”

Noli Francisco, representing Francisco Motors, highlighted the E-Jeep’s Filipino ingenuity. “This fully electronic vehicle is a testament to our nation’s innovative spirit,” he stated. “We’ve dedicated ourselves to creating a vehicle that is not only environmentally friendly but also prioritizes comfort and reliability.”

The E-Jeeps are poised to revolutionize Lucena’s transportation landscape, offering a multitude of benefits. They function as zero-emission powerhouses, significantly reducing air pollution and contributing to a cleaner, healthier urban environment. Addressing noise pollution, the E-Jeeps provide a more peaceful and pleasant commuting experience through their silent operation.

Commuters can expect enhanced comfort with modern seating, potential Wi-Fi connectivity, and improved accessibility features. Furthermore, the use of locally sourced components boosts the Filipino economy and creates new job opportunities.

The introduction of these E-Jeeps is expected to yield substantial community benefits. Improved air quality will lead to a healthier population, creating a greener Lucena. The E-Jeep revolution will generate new industries and jobs in maintenance, charging infrastructure, and related sectors, driving economic growth. Lucena residents can look forward to a more efficient and enjoyable public transportation system, enhancing their commuting experience.

While acknowledging the challenges ahead, including the development of robust charging infrastructure, the transition for existing jeepney operators, and the initial vehicle costs, Mr. Francisco emphasized the company’s commitment to collaboration. “We are dedicated to working closely with the city and the community to overcome these obstacles,” he assured. “This is a collective effort, and we are confident that together, we can realize this vision.”

Lucena now stands as a beacon of innovation, demonstrating how cities can embrace sustainable solutions. As the “Gawang Pinoy” E-Jeeps glide through its streets, the nation watches, inspired by the potential for a cleaner, brighter future for Philippine transportation.